New LifeStyles Senior Living & Care Blog

We know that it can be tough, finding care for a loved one, or taking care of them yourself. So we offer our end users a blog with information on care giving, choosing a community, senior living and care news and just for fun!

Friday Article Links: Tips on Success for Senior Living and Care Professionals

The Purpose Driven Employee You Say You’re Successful? Okay, Define “Successful” People with Dementia Need More Support to Manage Their Medication Spousal Caregiving: What We Can Do to Help CMS Reports ‘Sharp’ Drop in Avoidable Hospitalizations Among Long-Term Care Residents

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Advertising, Marketing, Social Media and Sales: Use Predictive Analytics to Make the Sales Process Easier

“I like to think of sales as the ability to gracefully persuade, not manipulate, a person or persons into a win ­win situation,” Bo Bennett. Most senior care business directors and owners have one goal: find new residents and clients. However, though finding customers can happen without planning and direct…

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Friday Article Links: Sales Adjustment Tips

This One Simple Sales Adjustment Got More Move-Ins 7 Basics of Marketing for the New Home Care Owner Digital Strategy and Content Planning for 2017 5 Steps to Kickstart Your Account-Based Marketing Program Living with Alzheimer’s Film Project: “Norrms”

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Marketing the Retirement Community to Seniors

For years, the retirement industry has focused on the Baby Boomer population and has anticipated the changes they would bring to senior living complexes. Boomers are here, and they are somewhat a surprise to developers and housing providers. Instead of a focus on opulent surroundings and a relaxing ambiance, today’s…

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Face to Face: Social Media, Advertising, Marketing and Sales from the Inside Out

Do you want to get people passionate about your community and passionate about passing the word along that you are a community that is caring, compassionate and worthy of consideration for their loved ones? Get face-to-face once in a while. “How” you say? Try and get out in the community…

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Online Traffic on the Rise

  Sessions in March were up 10% over last month to almost 52K.  – Organic traffic is 77% of it (up 12% M/M)  – Links to client sites were up 3% M/M  – Views to digital guides were up 18% M/M  – Mobile traffic up 12% M/M   So get your…

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Three Questions to Launch the Client Relationship

When you first hear that a prospective client is interested in moving to your senior living and care community, it’s very tempting to respond with urgency. After all, you know everything there is to know about your community, its amenities and advantages. It is important to resist this temptation and…

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Holiday Gifts for a Happy New Year

While we here at New LifeStyles are wrapping up the budgeting process, many of you have already finished or have had your budgets set for you for a few months. Now is the hard part, figuring out how to achieve your objectives while spending within and ever tightening budget. One…

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Where is your next resident/client coming from?

This is a question we ask ourselves everyday as we look to build the best marketing package for our clients.  The more new avenues are opened, the more the answer is a solid EVERYWHERE. –         From a recent hospital stay where it has become apparent a change in a care plan…

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Budgeting is underway, include New LifeStyles!

Preparing for 2017 is underway, finished or being put off. We are heavy into our 2017 cycle of guides and talking to many of our clients and future clients about next year’s marketing. However, we still have a number of guides to work over the next three months. Please make…

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